Your controller is NOT your CFO. Stop expecting your controller to play chess when their job is bookkeeping. Promoting your controller to CFO is only loyalty bias. It backfires more often than not.  The only exception being - when that controller has already shown potential that they can • Translate numbers into a story • Think about capital structure, not just recons • Improves your balance sheet and not just report it That’s rare though.  Most controllers are brilliant at k

Hiring a CFO is wasted money.  Sorry, let me rephrase. Hiring a CFO 'too early' is wasted money. You don't need to rush to hire one when...

Although Full-Time CFOs are mandatory for some companies, for companies not in that bracket - it makes sense to hire a Fractional CFO