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Profitable but always short of cash? The 45-day rule your customers can't ignore
You closed last year with a healthy profit. Your CA confirmed it. And yet, on the 28th of every month, you are on the phone chasing customers so that salaries go out on the 1st. If that sounds familiar, you are not badly run. You are running a business where money arrives late and expenses arrive on time. That gap is the single most common problem we see in SMEs across Bengaluru and Hyderabad, from IT services firms to distributors to manufacturers. It is also widespread. An
Akshay Rajan
Sep 255 min read
Your controller is NOT your CFO !
Your controller is NOT your CFO. Stop expecting your controller to play chess when their job is bookkeeping. Promoting your controller to CFO is only loyalty bias. It backfires more often than not. The only exception being - when that controller has already shown potential that they can • Translate numbers into a story • Think about capital structure, not just recons • Improves your balance sheet and not just report it That’s rare though. Most controllers are brilliant at k
Akshay Rajan
Dec 13, 20251 min read


When to Hire a CFO ?
Hiring a CFO is wasted money. Sorry, let me rephrase. Hiring a CFO 'too early' is wasted money. You don't need to rush to hire one when you business is too small. Most founders who hire a CFO early, they end up paying 80-90 lakhs a year and then they still find themselves chasing cash flow updates on WhatsApp. You don't need that. ↳ At 0–10 Cr, all you need is clean books. ↳ At 10–50 Cr, an analyst and a part-time CFO on call. ↳ At 50–100 Cr, yes, a CFO should lead, but stil
Akshay Rajan
Sep 20, 20251 min read


Why Hiring a Fractional CFO makes sense over Full Time CFO ?
Although Full-Time CFOs are mandatory for some companies, for companies not in that bracket - it makes sense to hire a Fractional CFO Full-Time CFO Fractional CFO Time to recruit and remove Long Notice Periods, Recruitment costs and loss of crucial time Based on agreement. Can join within days/weeks of agreement Cost A seasoned CFO's cost starts upwards from ₹ 1 Cr (₹ 10 MN) onwards. This often excludes Bonus and incentives Fractional CFOs can join at a Fraction of this cos
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Apr 26, 20231 min read
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